![]() I wasn’t even signed when that was blowing up. “When I first came out, and I saw the term ‘industry plant’, I had to ask my manager what that meant. Conspiracy theorists, self-proclaimed experts of the music industry, claimed he was an industry plant because Aminé seemed to come out of nowhere overnight. Most Black artists that are well-received by the mainstream have their authenticity questioned, and the most extreme response is to assume they’re manufactured. Virality is incalculable and difficult to replicate there are forces and algorithms at work that evade explanation. Good For You was vivacious, aerated with the imagination that youthfulness and ambition bring. ![]() Even his more autobiographical, contemplative songs, such as “Sundays” and “Turf” were earnest and compelling in their joy. Good For You dropped in the summer of 2017, a year after the success of “Caroline”, and the album was heralded as feel-good, playful and lighthearted. The precocious skits in his music videos and the inventiveness of his colorful videos, particularly stood out. It was in this aesthetic world that “Caroline,” Portland-rapper Aminé’s first breakout single, existed in and it surpassed heights that inevitably made it a cultural touchstone of that era. The memories of that time were lush with pastel backdrops it was the era of #BlackBoyJoy, flower crowns, and glitter, aesthetics that claimed to be challenging masculinity. It was the last summer before a Trump term which in turn, conjures nostalgia for a time that wasn’t exactly blissful. In hindsight, the soundtrack of the summer of 2016 embodies an innocence and naivety we can’t replace or ever recreate. It just reminds you of 2016, 2017 summer,” he says. “I feel like Good For You is very time-bound. You know, like go live a life and go try it, you know, travel the world, meet new people, friends, relationships, whatever it is, come back and reflect, update my fans and whoever wants to hear.” You know what I mean? And that's how I kind of like love to put my albums together. And then when they dropped that album, I kind of got an update on their life. ![]() ![]() “I loved like when I was a kid not knowing where Usher was in the world or where 50 Cent was in the world. Instead, Aminé is dedicated to sharing his life through his art and music. “Like I know you see me promoting ‘Riri’ but like I'm doing it because I believe in this album so much, not because I think like I want all the views, all the attention-it's just because I want like, you know, the album to do well.” He’s unmoved and uninterested in the ‘celebrity’ as a persona and the performative burden of being in the public eye. He’s in a black t-shirt, his locs are tied up, and he speaks with piercing earnestness about promoting his sophomore album, Limbo. Videos for “Woodlawn” ( watch), “Compensating” ft.“I hate self-promotion so much,” he tells me over Facetime. “Pressure In My Palms” Īminé “ Limbo” + “Limbo (Deluxe)” – out now.Unknown Mortal Orchestra + (Watch visualizer HERE) ” Highlights include anthems “Shimmy” ( WATCH HERE), “Riri” ( WATCH HERE), “Compensating” ( WATCH HERE), and, most recently “Woodlawn” ( WATCH HERE) which he performed on Jimmy Kimmel Live! ( WATCH HERE) from +2,200 feet above ground above a hot air balloon.Įxperience Limbo in its ultimate and essential form now. ” Beyond praise from Vulture, Rolling Stone, HYPEBEAST, Paste, Esquire, and more, GQ crowned him “one of popular music’s most commanding and eclectic new forces. UPROXX raved, “ Aminé’s ‘Limbo’ sets the bar for how to make a classic album, ” and Pitchfork described it as “invigorating. Praised as one of the deepest hip-hop opuses of 2020, “ Limbo ” emerged with sterling critical acclaim. ” He only amplifies the energy all-around. Elsewhere, he drums up throwback vibes on “Zack & Cody”, while he and Pasqu é ignite a string of off-kilter and unpredictable bangers with “Talk”, “Chicken”, “Buzzin”, and “Solid. Clean” where he goes toe-to-toe with production from powerhouse Pi’erre Bourne and sweeps up another chantable chorus. “ Limbo (Deluxe)”kicks off with the slick and sizzling “Mrs. Extending his most critically acclaimed body of work yet, Aminé unveils “ Limbo (Deluxe), ” adding seven tracks to the front of his universally praised second full-length album, “ Limbo.” This summer, the 5x platinum-certified Portland-proud rapper, artist, director, and culture shaker’s sophomore-ish project crashed the Top 20 of the Billboard Top 200 and posted up 50 million cumulative streams and counting, but it also instigated a wave of momentum-which he rides today into an expanded edition “ Limbo (Deluxe)” - listen HERE via Republic Records.Īs co-executive producer alongside creative brother-in-arms Pasqu é, Aminé proves once again his authority in carefully curating a highly skilled and adapt cast of collaborators.
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